Kicks
NISSAN / FILM
AGENCY: TBWA\Chiat\Day New York
CREDIT: Group Creative Director
Awards: Clios Bronze X2
My swansong at Chiat\Day was the launch of a brand new nameplate for Nissan: the Kicks. A car packed with integrated technology and designed to become an extension of its driver. Director Rupert Sanders brought the metaphor to life, with music by Louis The Child and outstanding post work by The Mill.